Rewarding your Fans (of the Week)
I recently read about a new Facebook app that allows you to automatically post a fan of the week based on the interaction of fans on your Facebook page. To me it causes two concerns. Is the fan of the...
View ArticleHo Hum – It’s Doppelgänger Week Again
Doppelgänger Week has it’s origins on Facebook in 2010, when a fellow named Bob Patel, who was told he was strikingly familiar to Tom Selleck, declared Doppelgänger Week to be the first week of...
View ArticleGetting Page Likes the Wrong Way
Since this is the first post by this page, I am thinking that they are using this photo to make things viral for their page, rather than any statement on animal cruelty. The image is shocking, but...
View ArticleFacebook Subscribe Button 101
Subscribe is a new feature and is allows following the public updates of people on Facebook who are not your friends, and setting your profile to have people follow you. Last fall, Facebook...
View ArticleFacebook Pages Timeline Migration Guide
On March 30, 2012 all Facebook pages will automatically get the new timeline design. Don’t Panic. There is time. First off, if you are having a good return on your page investment, carry on as usual....
View ArticleHigher Expenses Lead to Lower Revenue in Spite of 901M Users [INFOGRAPHIC]
Because of increased expenses, Facebook has posted lower growth in this past quarter compared to 2011. Considering some of the big purchases such as Instagram and others, this should just be a dip in...
View ArticleFacebook Brand Fans are Brand Advocates
I think you would agree that Facebook Fans of brand pages are strong advocates, or ones who help you spread your message. Now a new study by Forrester Research confirms that. Brand engagement is a...
View ArticleKeith’s Fails on Valentine’s Day
Alexander Keith’s asked on Facebook “Happy Valentine’s Day. Will you be sharing a Keith’s with someone special tonight?” on Valentine’s Day this year. I am not sure if the demographic they are reaching...
View ArticleWitness to Incident Flames the Local Social
There has been a local story that has really taken hold here in the port city. Halifax has always been a rough town. With a large number of late night drinking establishments, a large contingent of...
View ArticleLooking for a Little Third Party Like
The following story from the Metro chronicles the efforts that Ford has taken with regards to social media. I find it not only interesting, but a story that continues to change and evolve as social...
View ArticleSuperbowl Memes #Winning
When you have a game like we saw last night with the apparent blowout by the Broncos, coupled with the over the top hype by the media of how they were going to win, you have to expect some memes on...
View ArticlePizza? No. Better Product. Make it Work.
For years our family ordered pizza from a local place. I was a loyal customer. Over time however, we noticed the quality had changed. The service was still top notch, but the pizzas and donairs –...
View ArticleWhere is the Facebook Off Switch?
I am going to mention a few things. See if you can spot the trend. Jian Gomeshi Parliment attack Ice bucket challenge Rene Zellweger If you guessed that they are each a trend in themselves (especially...
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